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Why You Should Look Into Luxury Niches and Micro-Influencer Marketing

Opinions expressed by Entrepreneur contributors are their own. Targeting a niche of clients is the first step in building a strong digital brand for your design business. Unique luxury niches such...

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Marketing & Biz

3 Reasons Luxury Assets Are the Hottest Investment Category Among Asian Millennials

Opinions expressed by Entrepreneur contributors are their own. Today, luxury consumption is more popular than ever in countries like China, Japan, South Korea and Singapore. Goods like fine wine and...

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Marketing & Biz

Costly Mistakes to Avoid When Pricing for a Luxury Design Startup

Opinions expressed by Entrepreneur contributors are their own. The consequences of the wrong price can destroy the authority and credibility of a luxury brand. That’s why the pricing strategy...

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Marketing & Biz

The First Female RV Company CEO on Bringing Ultra Luxury to Land Travel

January 11, 2021 6 min read In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed...

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